Summer is almost here and that means boom time for travel apps.
Want to get yours discovered, downloaded and used by travelers planning their summer trips? Appnext can help you put your travel app on the map.
It is sometimes said that the golden rule of customer service is to make the customer feel valued. When customers feel important and appreciated, they are more likely…
Anyone who takes a keen interest in the world of apps can’t fail to have noticed the boom in one particular vertical in recent times: the financial sector.…
How App Developers and Marketers Can Make the Most of the Holy Month of Ramadan
The holy month of Ramadan has arrived, bringing with it a wealth of opportunities to get your app at the fingertips of millions of high-intent mobile users. App activity in Southeast Asia and Indonesia increases during Ramadan in several categories, with the top five being travel, food, entertainment, fintech and ecommerce. Looking at last year’s activity across the festival period, in Southeast Asia alone there were 96.6m installs and 7.7m app sessions spanning these five categories. According to AppsFlyer, travel apps saw the biggest growth in non-organic installs during Ramadan last year at 94%, followed by entertainment (60%), fintech (50%),…
The Indian Premier League (IPL) is the most watched cricket league in the world, with the start of the season hotly anticipated across India. Far more than just…
MWC is the most important yearly event for Mobile and it felt so good to see the halls buzzing with activity in Barcelona earlier this month; organizers GSMA…
On Valentine’s day the love for apps is at an all time high.
This Valentine’s day, we saw people turning to their mobile devices to help them celebrate. App installs and interactions were climbing as people looked for ways to connect with loved ones, shop for gifts, and make the most of this special day. For businesses, this is a great opportunity to connect with new and existing customers and suggest their services, specifically special Valentine’s day offers and promotions. By understanding how people are using apps and interacting with their mobile devices on Valentine’s Day, businesses can create experiences that will make the holiday even more special. According to a recent report…
There were so many developments last year that excited consumers and challenged app developers to up their game. From experimenting with AR/VR technology to utilizing the power of…
It’s January, and for billions of people across the globe that can only mean one thing: it’s time to get more active, lose weight and improve your state…