“The Mobile Revolution is Here” It has been a decade since the app ecosystem as we know it emerged with the launch of the first iPhone. Nowadays, the Hockey stick install growth barely happens overnight, user acquisition budgets skyrocket, users spend more time in fewer apps. Let’s face it – it’s not about growth anymore, “usage” hacking has taken over. This year’s App Valley San Francisco focused on the dramatic change user acquisition methods are taking. With a slew of top-notch featured speakers, we were able to get a view of the new ecosystem: what it is, what to do,…
