Orit Sharon, Author at The Appnext Blog

App Marketing December 21, 2017

A Heck of a Decade for Mobile

Over the last 10 years, mobile completely transformed our lives. Before 2018 starts I wanted to take a quick look at some of the mobile predictions that were made a decade ago and see what changed. Take a few minutes and close your eyes. Try to remember what your life looked like in 2008. It may take you a little while because it was 10 years ago! That’s basically prehistoric times. The year 2008 was actually a pretty significant year in terms of world events. The stock market crashed, Barack Obama was elected president, and Apple launched the App Store…

App Marketing December 21, 2017

Mobile Marketing Podcasts to Love

With the fast-changing mobile app economy, it’s nearly impossible to stay up-to-date with it all. However, it’s not all hopeless. One of the best ways to continue your industry education and learning is by listening to mobile marketing podcasts. But, anyone who has googled “Mobile Marketing Podcasts” knows just how many there out there. It can be overwhelming when trying to decide what to listen to. So we have curated this list of some of our favorite episodes and channels. 1. Bertrand Schmitt, CEO, App Annie: China as both a blueprint and an uncharted territory China is not a mobile-first…

Appnext in general December 18, 2017

How Ashampoo Doubled its CTR & eCPM in Less Than a Year

We had the pleasure of working with software development company Ashampoo on their latest campaign. It’s impressive!

App Marketing December 17, 2017

Ad Tech is Boring | App Valley

What’s left to geek out about in Ad Tech? That’s what John Constine, Editor at Large at Tech Crunch, wants to find out. Here he sits down with some of the industry’s top superstars to get their viewpoints on the notoriously boring ad tech industry today.

App Valley December 8, 2017

The Cool in Cool Cousin | App Valley Talks

In our latest addition to our App Valley Talks series, we sat down with Nadav Saadia, Cool Cousin co-founder and CMO, to pick his brain about staying competitive in the online travel industry.

App Marketing December 6, 2017

The Future of App Marketing with TUNE’s John Koetsier | App Valley

John Koetsier, TUNE mobile economist, shared some amazing data and insights with us at App Valley on the the direction of app marketing for 2018. He forecasts and analyzes trends affecting the mobile ecosystem.

App Marketing December 5, 2017

Five Take-Aways from John Koetsier, TUNE Economist | App Valley

John Koetsier, TUNE mobile economist, shares his awesome insights with us at App Valley on how to stay competitive in 2018!

Appnext in general December 4, 2017

Fresh, Hot Android SDK

We’ve just released a new version of our Android SDK, and this one has some new product features you don’t want to miss! via GIPHY Here’s what’s new A banner ad format is now available as a part of our native ads SDK in three sizes that are fully compatible with AdMob and MoPub mediation platforms. You will be able to choose three different sizes: 320 X 50 Banner, Large Banner 320 X 100, Medium Rectangle 300 X 250. The medium rectangle size can also include a video. [/vc_column_text][/vc_column][/vc_row]

App Valley November 20, 2017

App Valley Talks: Meet Paul Teresi from Skyscanner

Paul Teresi, Skyscanner digital media exec, will guide us through Skyscanner’s unique, scientific hacks of working towards sustainable app growth. Skyscanner, a leading global travel search site, is a place where people are inspired to plan and book direct from millions of travel options at the best prices. It serves 60M customers every month globally, in over 30 languages and 70 currencies. Check out the talk below: