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Mobile Execs Reveal Their Predictions for 2018

This article was originally posted on forbes.com  It’s that time of the year again when all of us are summing up our activities for the year and planning ahead for the next one. Like we did in the past, I would like to present you with some very interesting mobile industry predictions made by some of the most interesting executives and rising stars of our quick-changing, high-octane industry. So here they are, and, at the end, I’ll let you in on what I think will happen this year. Enjoy! Aurelie Guerrieri, CEO, Akila One What do you predict will be…

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Press and PR

Appnext Recognized as a Top Media Source

We’re honored to have made the latest AppsFlyer Performance Index. The study ranks the top Media Sources in Mobile Advertising. Highlighting trends and changing dynamics in the mobile app marketing and advertising ecosystem, the index offers an in-depth look at the media sources that have the ability to scale app user growth, deliver strong retention rates and attract the most engaged app users. The index was based on 40 million installs with cost data (from over 50 networks with a minimum of 10,000 installs), and roughly $150 million in revenue from over 800 apps that measure both cost and revenue. The Index…

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