The potential of apps in today’s market is astronomical – the kings of the store are making over £60,000,000 off an investment of around £110,000. Nothing is stopping you from doing the same, all you need is that golden ticket of an idea, a great marketing strategy and a large budget for both development and marketing. Here are the best 10 pieces of advice I can give you if you’re looking to dive into the business of app making. 1 What Problem Are You Trying to Solve? When creating your app design, don’t get caught up in making it have…
In 2017, turning an app into a business is no walk in the park. With such massive competition, you’ve got to have the right teams, resources, data, funds and…
10 years into the mobile revolution, and we are still carrying around this dead weight. Yes, the banner ad. The most notorious ad unit out there. If you’re…
2016 – A Year to be proud of
This past year was truly transformative for Appnext and we have you to thank for it! While we are excited for all 2017 has in store, let’s look back at the tremendous year we shared. Here are some of our 2016 proudest moments: We went global In addition to our beautiful offices in Tel Aviv and Cyprus we also opened international offices in 4 locations including: US, China, South Korea, and Ukraine, expanding our reach and ability to provide impeccable service. We tripled our team! That’s right! Our team now has over 100 Appnexter’s and 60 more rockstars will be joining us…
As mobile app usage continues to increase and expand, those within the industry continue to create tools and applications that enhance, optimize, and streamline the app development process.…
Paid Apps: Then and Now Since the development of the smartphone, mobile apps have been the forefront of the daily lives of millions across the globe. Mobile apps…
Mastering In-App Monetization – Native & Rewarded Video Formats
Becoming an in-app monetization master requires knowledge, experience, and strategy. This article will provide you with the tips and insights you need, to achieve effective and successful in-app ad monetization. Mobile App Monetization Before we begin, let’s take a minute to think about the mobile ad industry. What does the future hold in store? A whole lot of money bag potential. The graph below depicts the amount of spend on mobile ads per year, from 2014 until 2018. Though there is a slight decrease in the percentage of growth, the amount of mobile ad spend continues to increase. Advertisers will…
You probably drank over 1,000 cups of coffee, fell asleep at the computer at least 20 times, and swore you would never develop another app more times then…
New Year’s eve is approaching and now is the perfect time to start thinking about New Year’s resolutions. We all need that one resolution that gives us hope…