Our founder, Elad Natanson, gives insight into Growth Hacking tools for indie developers in his latest piece for Forbes. In 2015, the mobile economy is booming and app marketing is feeding the beast. With millions of apps now on offer on both Apple AAPL +2.05% and Google GOOGL -2.91% platforms, it is harder and harder to build awareness for a new app. Large app developers, particularly mobile game companies, are spending enormous sums of money on marketing. Supercell, the developer of the popular Clash of Clans and Boom Beach spent $440 million USD on marketing and advertising in 2014. King, maker of Candy Crush Saga, spent $455 million. How can small startups and indie developers with no…
As a business professional, you know that mobile can play a huge role in meeting your business objectives. What you may not know is how to get there.…
Game Marketeers wrote an article on marketing lessons and listed Appnext as a terrific way to promote your mobile gaming app! There are various marketing methods that you can…
Appnext Names Drippler a Premium Publisher
Recently Appnext, a leading monetization and discovery platform for mobile apps, named Drippler a Premium Publisher. To find out what that means for mobile advertisers we sat down with Jonathan Chizick, Vice President of Sales and Business Development for Drippler to learn more.
This promotion comes on the heels of the Appnext’s native video ad solution, via which we already deliver higher eCPM rates to publishers and higher retention rates to…
In the app industry, Appnext is best known for its monetization capabilities and user acquisition. In the past two years, Appnext has grown from a small innovative startup…
We love you, Germany: A report from Appnext, Dmexco, September 2015
Last week, Appnext exhibited at the Dmexco 2105 event frequented by a record-breaking of 43,000 visitors who came to Cologne to hear about the latest innovations in the digital market, share ideas and take the industry forward. At this event, Appnext demonstrated its commitment to providing technology and solutions to promoting apps across the region. We demonstrated our recent announcement of our native video ad solution to fuel app discovery and presented our post install event reporting we are extremely proud of . In today’s mobile world, the need to adapt and be agile is more important than ever, and…
You know that your business needs an optimal campaign. But how do you build one that’s realistic,innovative and doable today? Watch the Appnext recent webinar to learn more…
Appnext, the leading app monetization and distribution platform, today announced the launch of its native video ad solution, allowing app publishers to integrate and distribute beautiful, contextually relevant…