The 2020 holiday shopping season is expected to be one for the record books, and in SEA, those records will be broken online. e-commerce is soaring in the region, especially as we approach Double 12, Asia’s prominent December shopping event. Online shopping has boomed this year as a consequence of transformed consumer behavior, catalyzed by the pandemic, and this trend is predicted to continue well in 2021 and beyond.
In our search to understand and learn from successful apps, current word game hit Word Hack is definitely setting the right example. Reaching the top 10 charts for word games in over 15 countries (including US, Canada and Brazil), this massive hit can teach us many good lessons on development, launch and marketing. So, we sat down with Jordan Gurrieri, Founder of Blue Label Labs, an NYC based app development lab that created Word Hack, and IdeaToAppster, a resource for news, articles and tips for mobile app design and development. Here’s what he told us about the road to success How…
Either in the appstore or in Google Play, your app name is considered to be a highly important factor in the algorithm that the app stores search engine use. So, how can you use your app name to reflect the content of your app/game, while luring users to install it?