Our new Forbes column by Appnext Founder, Elad Natanson, has just been published -:App-Install Ads – A Mainstay of The New Mobile Economy Recent Forbes articles from Appnext : How Major Brands Combine App Innovation With Old-Fashioned Marketing Principles To Win In Mobile The Mobile Commerce Revolution In India The State Of Mobile And The App Economy In 2015 Happy Reading !
You may be interested in developing what you think will be the next big app that will make you a huge success. You might have poured all your…
60 Second Marketer, a website that provides tools, tips and tutorials, mentioned Appnext in a blog post outlining the top 50 mobile marketing tools and platforms to grow…
Appnext Webinar: Building a Successful CPI Campaign
You know that your business needs an optimal campaign. But how do you build one that’s realistic, innovative and doable today? If you haven’t attend our recent webinar, here’s a link to the sessions’s recording “Building a successful CPI campaign: A How-To Guide” with Appnext. Learn more about: Requirements for an optimal campaign set-up at Appnext Models for successful tracking integration barriers and solutions Tools for initiating a Multi-layer campaign optimization techniques Strategies for developing winning Direct-Buy campaigns in order to reach premium app users Tips and benefits working with the Appnext platform Presentation by : Ido Unger, Head of…
An article in the ‘Times of India’ on April 6th ran the headline: ‘Myntra to shut website from May 1.’ To a casual observer, this statement might have…
Consumer brands used to follow a handful of fairly simple strategies to connect with their customers. But today’s consumer is being increasingly bombarded by a dizzying amount of…
Appnext Introduces The New Open Marketplace
A few months ago we introduced the Direct-Buy campaigns to enable app advertisers to buy directly from the top performing partners. Bringing this new solution to the Appnext Platform, we were fascinated to see the performance boost it has given to hundreds of app campaigns. Inspired by the success of the Direct-Buy campaigns and great results they bring to both publishers and advertisers, we decided to take this concept to the next level. Today Appnext embarks upon a new, important journey as we are proud to announce that the long-awaited Appnext Market is officially launched. The Appnext Market is an…
Looking back to 2014 we are proud to announce a 300% percent year-over-year growth. The growth is largely attributed to the introduction of direct-buy campaigns via the first…
If you’re on the path to creating a fine app with buckets of user-grabbing potential, the key to successful marketing is no one quick fix, I’m afraid! You…