Direct Buys and BlackLists head the Appnext Updates 2015

Without any doubt it’s a pleasure to start 2015 with the exciting new features launched at Appnext. The two special ones we are proud to introduce today bring even higher transparency to both monetization and advertising campaigns. Direct-Buy Campaigns The Appnext advertisers now can create designated campaigns for specific publishers. A Direct-Buy campaign can be set up  via the “Add a new campaign” or ‘Copy’ processes, in the new section called “Targeting”. The default targeting will be “Network”, the “Direct-Buy” option can be chosen instead that will give the opportunity to select the targeted app/s for the specific campaign. BlackLists BlackLists  become available for…

Featured at appnext: RetroSelfie app for Android by Naughty Spirit

What do you like the most about your job? For us one of the daily delights is discovering great apps developed by the appnext community members. With over 7,000 developers on the appnext board we get to know many truly remarkable apps and admire great work the appnexters do developing stunning products and building successful app businesses around them. We thought it would be a good idea to share the best examples with you by featuring them at the Developers’ Stage. Today the Stage belongs to Naughty Spirit whose flagship Android app – RetroSelfie allows the Selfie fans to apply…

Resuming Play For Fun And Profit

There are quite a few ways for apps to earn money. The most obvious is the paid app, and we will cover that along with other app monetization models in later posts. Competition has forced many game developers to lower their prices to the lowest tiers, typically $1 (or equivalent) in most markets. The only lower tier is free, yet that may prove to be the highest grossing tier of all. At this very minute the top grossing Android apps on Google Play are: Candy Crush Saga, Zynga Poker, Farm Heroes Saga, Heroes of Camelot, and Hay Day. These 5…