solution Publishers Advertisers OEMs & Operators Technology
company Contact Us About Us Careers
resources Blog
Olympics vs app business
App Marketing

3 Things the Olympics and App Business Have in Common

Today’s app market is so competitive that much like Olympic athlete’s developers around the globe are struggling to beat the competition, gain exposure, and get “gold” from their apps. With the 2016 Olympics currently taking place we decided to show you 3 things the Olympics and the app business have in common. Ready – get set – Go! Nothing like a little bit of Competition If you think about it, the app business is exactly like the Olympics except the main event doesn’t happen every four years it’s a year-round, daily competition that requires constant maintenance, hard work, blood…

by
Keep Reading
App Marketing

How to Build an App Marketing Strategy that Stays Relevant

It’s safe to say the world of Mobile Marketing is moving quicker than we can blink. What was relevant two years ago is now almost entirely obsolete. That’s why marketers need to stay far ahead the game in order to ensure our app marketing strategy and customers are with us for the long hall.

Though trends in mobile are constantly coming and going, there are certain aspects that remain consistent. So in order to stand the test of time, it’s important to keep on trend, while strengthening these classic mobile marketing tactics, which we have always relied upon.

by
Keep Reading
App Marketing

If App Videos Won Oscars

The 2016 Oscars were truly a momentous occasion. Since video trailers seemed to be the theme of the year, being heavily involved in the app world, we naturally wondered,

“What if, for the first time, there were Oscars for App Videos?”

What would the awards be and who would be the key players?

Considering the explosion of this video format, app developers should be stars of a creative revolution, expanding the thinking beyond static multi-size formats. From basic app walkthroughs, through 3D animation to blockbuster app movies starring Arnold Schwarzenegger, Liam Nissan, Christoph Waltz, and others, with budgets exceeding $10M and well worthy of the Oscar red carpet, they deserve star treatment. It’s time for the App Video Oscars.

by
Keep Reading
Load More