THE FORCE AWAKENS… ALSO IN MOBILE

Together with the rest of the Star Wars fans, we’re stoked about seeing the latest movie in this epic, cross-generation story. In our galaxy, which is far far away from the Star Wars one, the Force can be likened to the power of  the Internet, and Mobile is like the Jedi, using the energy of the Force/internet . So, inspired by the most renowned and powerful Jedi Masters in galactic history, here are famous quotes coupled with our interpretation and insights: Right. Yoda is. “Try Not. Do – Or Do Not. There is No Try.” (Star Wars Episode V: The Empire Strikes Back) Yoda’s famous quote…

Giving Thanks

This Thanksgiving season, I want to take a moment to recognize the people who work tirelessly every day to get us where we are today. At Appnext , we realize that our team is our greatest asset. It is their experience and knowledge that allowed us to build our unique technology platform. It is their in-depth understanding of the industry technologies and business processes that gives us an advantage over the competition. It is their hard work that brings industry-leading results to our rich ecosystem of trusted partners . The demand for mobile applications is rapidly increasing due to the…

How Indie Developers Can Survive In a Big-Budget World

Our founder, Elad Natanson, gives insight into Growth Hacking tools for indie developers in his latest piece for Forbes. In 2015, the mobile economy is booming and app marketing is feeding the beast. With millions of apps now on offer on both Apple AAPL +2.05% and Google GOOGL -2.91% platforms, it is harder and harder to build awareness for a new app. Large app developers, particularly mobile game companies, are spending enormous sums of money on marketing. Supercell, the developer of the popular Clash of Clans and Boom Beach spent $440 million USD on marketing and advertising in 2014. King, maker of Candy Crush Saga, spent $455 million. How can small startups and indie developers with no…