Author

Sai Jarusean

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World events present opportunities for app marketers and Appnext can help you realize them

There’s no question that the Covid-19 pandemic has changed consumer behaviors all over the world. The way we live and work have evolved dramatically since Covid hit in late 2019, and now in 2022 we’re facing further upheaval – think the global economic downturn and the Great Resignation as just two out of many factors affecting world economies. For me though, I look at these events not as a complete negative, but as an opportunity to challenge ourselves and drive business positive ROI through compelling online marketing activities and effective digital advertising tools. I’ve been working in digital marketing for…